The Boomer's Guide to Social Media Success
 

Discover how to master social networks
like Facebook and Twitter…attract raving fans to a vibrant social community…and grow dollars-and-cents social business.

Popular social networks like Facebook and Twiter are fantastic for business, but how do you begin? Many busy baby boomers have been slow to commit. Are you one of them? If your answer is “yes,” you’re not alone. 78 million boomers have experienced decades of rapid technological change and for many, all they can see is another worrisome technology gap looming. 

It doesn’t have to be that way! The Boomer’s Guide to Social Media shows you how to harness your inner expert to connect with people who want to learn more about your brand. Join the conversation and you will:

  • Build your reputation as an industry expert
  • Locate influencers who will help build your network of followers
  • Share information about your product/service with prospects and customers
  • Keep your finger on the pulse of what your customers are saying
  • Gather input from followers about your business
  • Find out what the competition is doing

If this sounds like traditional business networking, in many ways it is. But in several critical ways, it’s not. The Boomer’s Guide reveals how social media networking is distinctive—so you can avoid the pitfalls.

Imagine having a friendly expert sitting at your side, explaining what social media is all about and how to use the best of who you are to succeed in building your own vital presence. You will:

 
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What people are saying:

“Social Media is becoming part of our lives, faster than you realize. The media, the press, TV, and radio are all using it. In The Boomer’s Guide to Social Media Success, Nancy Cavanaugh introduces us to it and shows us how to best apply it for advancing our professional business contacts. The boomer generation has been embracing new technologies for decades, so why act like ‘Luddites’ when confronted with Twitter or Facebook? Read about it and learn how to apply it in our lives.” – John W. Curtis, P.E., Retired, Milwaukee, WI

“[The book] is a pleasurable, thought-provoking read. You gave me many ideas that I'm excited to implement.” – Bonnie Lambert, Lambert Design, Burbank, CA

“As a guy who’s a boomer and not really computer savvy, I know the value of networking to find customers. This book explains step by step how to reach the right people—people who will make good customers and tell their friends. It's easy to follow and very informative.” – Art Lechner, Owner, Spring Auto Sales, Kansasville, WI
 
  • Learn how boomer generation strengths actually equip them to handle social media
  • Use those strengths to tap into your creativity, passion, and optimism
  • Focus on what you want to accomplish
  • Set up goals for building your fan base
  • Build enthusiasm about your products/services
  • Discover how to create a social media policy for your organization
  • Begin to integrate social media business into your company

Whether you are a sole proprietor or work in a corporate environment, this book is for you! It’s the first of its kind and amazingly simple to read and understand.

This edition of The Boomer’s Guide to Social Media Success is available for a limited time only.

Don’t delay, buy it today!

  

 
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